A viral moment turned into a business opportunity for Keith Lambert.
On October 2, NASCAR driver Brandon Brown spoke with NBC reporter Kelli Stavast for a post-race interview after winning the NASCAR Xfinity Series. In the crowd, fans were chanting "F*** Joe Biden." However, the television reporter interviewing Brown on the broadcast inaccurately said that the fans were saying "Let's go Brandon." The moment went viral on social media and has since turned into a coded way to say "F*** Joe Biden."
