Reach 12,400 weekly readers who decide what gets built in Massachusetts.
Sponsorship of NewBostonPost reaches the engaged civic audience that shows up at parish meetings, votes in town elections, and attends State House hearings — readers who pay $5 a month for serious local journalism.
An audience that pays attention — because they paid to be here.
Decision makers
61% of our paid members hold management or professional roles. 38% have post graduate degrees. They open three issues a week.
Massachusetts rooted
Eight in ten members live in the Commonwealth, with concentrations in Middlesex, Norfolk, Worcester, and Suffolk counties.
Premium engagement
Limited, clearly labeled placements in a clean, slow page environment beside long form reporting our readers actually finish — never cluttered, never retargeted.
Who reads NewBostonPost
Source: Member survey, March 2026 (n=1,840). Newsletter analytics: trailing 90 day average. Geography from billing addresses.
Download full media kit (PDF)Sponsorship options
Digital only — on-site ad placements and newsletter sponsorships. Every placement is clearly labeled and firewalled from the newsroom.
Site Ad Placements
Your ad running across NewBostonPost — homepage rail, section pages, and article pages — in clean, clearly labeled placements.
- Homepage + section + article placements
- Desktop and mobile positions
- Creative swaps anytime
- Monthly performance report
Site + Newsletter Bundle
Full coverage of our audience: site-wide ad placements plus four sponsored slots per month in our daily newsletter.
- Everything in Site Ad Placements
- 4 newsletter sponsor slots / month
- Priority position scheduling
- First right of refusal on renewal
Newsletter Advertising
Single sponsor placement at the top of our daily newsletter, delivered to 12,500+ engaged subscribers.
- Top of fold position
- Logo + 60 word message + CTA
- Open rate ~ 41% (90 day avg)
- Avg. click through 3.8%
Sponsorship is firewalled from coverage
Sponsors receive no advance notice of stories, no veto over coverage, and no editorial input. The newsroom does not see the sponsor pipeline. We will decline a sponsorship if it creates a real or perceived conflict with our reporting beats — and we have. See our full editorial policy for details.
Talk to our partnerships team
We respond to all inquiries within two business days. Media kit, audience deck, and sample placements provided on request.
- partners@newbostonpost.com
- 888 Worcester Street, Suite 80, Wellesley, MA 02482